Discover how to master LinkedIn keyword tracking with Outx.ai. Learn what it is, why it matters, how to set it up step by step, best practices, advanced tips, and more in this ultimate 2025 guide.
In today's super-connected, information-heavy digital world, keeping track of what people say about your brand, industry, or competitors is very important. That's where social listening helps. Social listening lets you watch conversations happening on different platforms so you can understand people's feelings, spot trends, and find new opportunities.
While platforms like X (formerly Twitter), Facebook, and Instagram get a lot of attention, LinkedIn is becoming a goldmine of professional conversations. Whether you are a marketer, recruiter, founder, or analyst, LinkedIn is where leaders share ideas, professionals talk about new things, and industry trends happen in real time.
But manually checking every LinkedIn post is impossible. That's where keyword tracking becomes your best friend. By using keyword tracking on LinkedIn, you can automatically keep an eye on discussions around specific words, hashtags, or topics that matter to you. This helps you:
However, LinkedIn does not give you a strong built-in keyword monitoring feature like some other platforms do. That's why tools like Outx.ai are so useful. Outx.ai lets you monitor and manage LinkedIn conversations automatically, making your outreach, social selling, or brand monitoring much easier and more powerful.
In this ultimate guide, we will explain exactly what keyword tracking on LinkedIn is, why it matters, and how you can set it up step by step on Outx.ai. We'll also share best practices, pro tips, common mistakes to avoid, and answer some frequently asked questions so you can get the most out of this powerful tool.
Ready? Let's dive in.
Many professionals do not realize how powerful LinkedIn keyword tracking can be. Here's why it is so important:
In short, LinkedIn keyword tracking helps you stay ahead of your industry and turn conversations into conversions.
Outx.ai is a social listening and outreach automation tool made especially for LinkedIn. Its main features include:
Outx.ai uses smart AI tools with safe, rule-following automation so you can get the best results on LinkedIn without breaking the rules or risking your account.
In this blog, we will focus on Keyword Tracking, the most powerful feature to keep track of what matters to your brand on LinkedIn.
Before you build your watchlist, let's understand how keyword tracking works behind the scenes.
So you get highly relevant, noise-free results. Every keyword tracked can be labeled, categorized, and prioritized for better analysis. You can also set the fetch frequency (e.g., every 12 hours) and notification preferences (e.g., daily digest) to stay updated without being overwhelmed.
Next, let's walk through the full step-by-step process of creating a LinkedIn keyword watchlist on Outx.ai with screenshots and expert tips.
Here's how to get started with LinkedIn keyword tracking:
When you open your Outx.ai dashboard, click the + New button to create a fresh watchlist.
Outx.ai supports three tracking types: Keyword Tracking (for job postings, career updates, etc.), People Tracking (for tracking engagement on profiles), Company Tracking (for monitoring company news). For this guide, choose Keyword Tracking to monitor keywords in LinkedIn posts.
In this step, you'll set up labels to help categorize and filter your tracked content later.
This is valuable for future data segmentation, exporting, or report-building.
This allows you to balance between fresh data and notification overload.
If all details look correct, click Create Watchlist to start tracking your keywords on LinkedIn. Outx.ai will now monitor posts based on the keywords and preferences you've entered.
After you click Create, you will be taken back to the main Watchlist page, where you can see your new list added. Initially, it might show 'Fetching' while it pulls data from LinkedIn. Outx.ai will now start tracking your specified keywords on LinkedIn, fetching fresh data based on your chosen frequency.
Outx.ai is powerful, but only if you use it strategically!
Tool | LinkedIn Support | AI Features | Labeling | Pricing |
---|---|---|---|---|
Hootsuite | Limited | Moderate | Basic | High |
Brandwatch | Yes, but general | Strong | Advanced | Very high |
Sprinklr | Yes | Strong | Enterprise | Very high |
Outx.ai | Focused on LinkedIn | Best-in-class | Granular | Affordable |
If your focus is LinkedIn, Outx.ai is purpose-built for it — unlike more generic tools that spread resources thinly.
Keyword tracking on LinkedIn is no longer optional for modern professionals — it's essential. Outx.ai empowers you to build intelligent, efficient, and scalable keyword tracking pipelines that help you stay ahead of trends, monitor your competitors, manage your reputation, and engage meaningfully with your audience.
If you're looking to transform how you gather intelligence on LinkedIn, Outx.ai is your ideal partner.
Ready to start tracking LinkedIn keywords like a pro?