Top 12 Alternatives to Awario for LinkedIn Monitoring

K
Kavya M

Awario is a social listening tool. It scans the web and social platforms to find mentions of your brand, competitors, or industry.

On LinkedIn, it helps you track conversations, monitor competitor moves, and jump into discussions where your voice matters.

Pretty powerful.

But here’s the truth:

Some folks want sharper analytics. Some want niche B2B focus. Others? A budget-friendly option without the enterprise price tag.

LinkedIn growth edge

That’s why you need alternatives.


12 Alternatives to Awario for LinkedIn Monitoring

  • OutXAI (the LinkedIn-focused beast)
  • Brand24
  • Mentionlytics
  • Sprout Social
  • Oktopost
  • Talkwalker
  • Hootsuite
  • Agorapulse
  • Zoho Social
  • Meltwater
  • Buffer
  • Synthesio

Let’s break them down.


TL;DR: Awario Alternatives for LinkedIn Monitoring

Sometimes you don’t have time to read the deep dives. You just want the facts. Straight. Simple. No fluff.

That’s what this section is for.

Here’s a quick snapshot of the best Awario alternatives for LinkedIn monitoring what they cost, who they’re built for, and the one thing that makes them worth your time.

ToolPricing & OfferingsBest ForWhat Makes it SpecialWhere it Falls Short / Game-Changer
OutXAI$39–$249/month; Free trial + freemiumFounders, Sales, MarketersAI job change tracking + comment suggestionsGame-changer: One dashboard, premium LinkedIn focus
Brand24Free trial; No freemiumFounders, Sales, MarketersReal-time monitoring like a 24/7 radarUI clunky, not LinkedIn-specific
MentionlyticsFree trial; No freemiumFounders, Sales, Marketing teamsAI insights advisor with action stepsLinkedIn not its strongest channel
Sprout SocialFree trial; No freemiumFounders, Sales, Marketing managersAll-in-one scheduling + listeningPricey, overkill for LinkedIn-only
OktopostFree trial; No freemiumFounders in B2B, Sales, Marketing leadersEmployee advocacy + B2B-first focusComplex + expensive for SMBs
TalkwalkerFree trial; No freemiumFounders, Global Sales, Marketers187+ languages + image recognitionHigh cost, enterprise-focused
HootsuiteFree trial; No freemiumFounders, Sales, Marketing leaders200+ integrations + paid/organic supportInterface bloated, analytics cost extra
AgorapulseFree trial; No freemiumFounders, Sales, Marketing teamsInbox zero + team collaborationAnalytics weaker than bigger players
Zoho SocialFree trial + freemiumStartup founders, Sales reps, Budget marketersAffordable + fits into Zoho ecosystemFewer integrations, basic UI
MeltwaterFree trial; No freemiumFounders, Sales leaders, Marketing headsPR + media intelligence + LinkedInVery expensive for smaller firms
BufferFree trial + freemiumFounders, Sales reps, Content marketersSimple, affordable, clean UILimited monitoring features
SynthesioFree trial; No freemiumFounders, Sales, ResearchersAI-driven insights + global reachEnterprise pricing, overkill for SMBs

Now that you have a quick overview, let’s dive deeper into what makes these tools stand out.


1. OutXAI

OutXAI

OutXAI is built for LinkedIn dominance. Think: social listening + B2B lead intelligence + AI smarts. This is why it often gets called the OG of LinkedIn monitoring.

Pricing and Offerings

  • Pro Plan $49/month (or $39/month Yearly)
  • Expert $149/month (or $119/month Yearly)
  • Ultimate $249/month (or $199/month Yearly)
  • Free trial + freemium model available.

Best For

  • Founders hunting for B2B leads.
  • Sales teams tracking job changes.
  • Marketers running LinkedIn growth plays.

What makes it special

It doesn’t just listen. It predicts. With features like AI-powered comment suggestions and job change tracking, you can spot warm leads before your competitors even notice them.

The game-changer

Instead of juggling five different tools, OutXAI puts LinkedIn growth, lead intelligence, and competitor listening into one neat dashboard.

Pricing advantage

It’s cheaper than most enterprise platforms but still gives you premium-level LinkedIn data. Perfect for startups and SMBs.

Bottom line

If LinkedIn is your money channel, OutXAI is the tool you can’t afford to ignore.


2. Brand24

Brand24

Brand24 is known for being everywhere at once. Blogs. Forums. Social. And yes LinkedIn. It pulls in real-time mentions, runs sentiment analysis, and gives you alerts you actually care about.

Pricing and Offerings

  • Individual $199/month (or $149/month Yearly)
  • Team $299/month (or $249/month yearly)
  • Pro $399/month (or 299/month)
  • Business $599/month (or $499/month)
  • Enterprise $999/month

✅Free trial, ❌ Freemium

Best For

  • Founders keeping an eye on reputation.
  • Sales teams spotting opportunities.
  • Marketing folks who want instant social proof.

What makes it special

Its real-time monitoring feels like a 24/7 radar. If someone drops your name (or your competitor’s), you’ll know.

Where it falls short

The UI can feel clunky. And while it’s powerful, it’s not as LinkedIn-specific as OutXAI.


3. Mentionlytics

Mentionlytics

Think of Mentionlytics as your AI reputation advisor. It listens across social and news but adds an insights layer that explains why something matters.

Pricing and Offerings

  • Basic $59/month ($49/month yearly)
  • Essential $141/month (or $169/month yearly)
  • Advanced $299/month (or $249/month yearly)
  • Pro $499/month (or $419/month yearly)
  • ✅Free trial, ❌Freemium

Best For

  • Founders managing brand reputation.
  • Sales leaders who need competitive intel.
  • Marketing teams running crisis control.

What makes it special

Its AI insights advisor doesn’t just dump data it tells you what actions to take.

Where it falls short

It’s more general-purpose. LinkedIn monitoring isn’t its deepest strength compared to OutXAI.


4. Sprout Social

Sprout social

Sprout Social is the all-in-one manager. Social scheduling. Listening. Engagement. Analytics. On LinkedIn, it helps brands keep everything unified.

Pricing and Offerings

  • Standard $199/month
  • Professional $299/month
  • Advanced $349/month (custom for enterprise)

✅Free trial, ❌Freemium

Best For

  • Founders juggling multiple platforms.
  • Sales teams aligning outreach with content.
  • Marketing managers building reports for stakeholders.

What makes it special

Sprout’s customer success support is industry-leading. If you want a handholding tool with great UX, this is it.

Where it falls short

It’s pricey. And for pure LinkedIn listening, it might feel like overkill.


5. Oktopost

Oktopost

Oktopost is B2B-first. Built for regulated industries (tech, finance, healthcare), it shines in employee advocacy and LinkedIn monitoring.

Pricing and Offerings

  • $55–$560/month. (Not Official)
  • Free trial available.

Best For

  • Founders in B2B-heavy sectors.
  • Sales teams tapping employee networks.
  • Marketing leaders tracking ROI of LinkedIn campaigns.

What makes it special

Employee advocacy. It helps you amplify LinkedIn reach through your team.

Where it falls short

It’s not cheap. And smaller businesses might find it too complex.


6. Talkwalker

Talkwalker

Talkwalker is the global powerhouse. With 187+ languages, image recognition, and deep sentiment analysis, it’s the choice for enterprises monitoring LinkedIn worldwide.

Pricing and Offerings

  • $1,200–$9,600/year (Not Official)
  • Free trial available, no freemium

Best For

  • Founders in global markets.
  • Sales leaders eyeing cross-border competition.
  • Marketing pros needing crisis monitoring.

What makes it special

Its multilingual sentiment analysis is unmatched. Perfect for international LinkedIn campaigns.

Where it falls short

It’s enterprise-focused. The pricing can sting for startups.


7. Hootsuite

Hootsuite

Hootsuite is the veteran. The all-in-one hub. It covers everything from scheduling posts to monitoring mentions. On LinkedIn, it keeps brand voices consistent.

Pricing and Offerings

  • Standard $99/month
  • Advanced $249/month
  • Enterprise (custom)

✅Free trial, ❌ Freemium

Best For

  • Founders managing multiple platforms.
  • Sales teams aligning outreach.
  • Marketing leaders scaling content.

What makes it special

200+ integrations. Paid + organic support.

Where it falls short

Interface can feel bloated. Advanced analytics come at a price.


8. Agorapulse

Agorapulse

Agorapulse is built for agencies, but founders and sales teams swear by its LinkedIn inbox management.

Pricing and Offerings

  • Standard $99 ($79 yearly)
  • Professional $149 ($119 yearly)
  • Advanced $199 ($149 yearly)
  • ✅Free trial, ✅Freemium

Best For

  • Founders needing collaboration.
  • Sales leaders juggling client accounts.
  • Marketing pros managing teams.

What makes it special

Inbox zero for LinkedIn. Team-friendly workflows.

Where it falls short

Less depth in analytics vs. enterprise players.


9. Zoho Social

Zoho Social

Zoho Social fits right into the Zoho ecosystem. Affordable, flexible, and great for SMBs who want LinkedIn traction without big spend.

Pricing and Offerings

  • Standard $15/month ($10/month yearly)
  • Professional $40/month ($30/month yearly)
  • Premium $65/month (or $40/month)
  • ✅Free trial, ✅Freemium

Best For

  • Founders at early-stage startups.
  • Sales reps experimenting with social.
  • Marketing teams on tight budgets.

What makes it special

Budget-friendly. Yet surprisingly robust.

Where it falls short

Integrations are fewer. UI isn’t as sleek.


10. Meltwater

Meltwater

Meltwater is the media intelligence giant. On LinkedIn, it doesn’t just track mentions—it connects them to global PR insights.

Pricing and Offerings

$15000/year - 20000/year (Not official)

✅Free trial, ❌ Freemium

Best For

  • Founders needing media + LinkedIn monitoring.
  • Sales leaders tracking industry news.
  • Marketing heads managing reputation.

What makes it special

Combines traditional PR tools with social intelligence.

Where it falls short

Expensive. More than most startups can handle.


11. Buffer

Buffer

Buffer is the minimalist. Simple scheduling. Easy monitoring. No fuss. On LinkedIn, it’s perfect for founders who just want to keep the lights on.

Pricing and Offerings

  • Essentials $6/month ($5 yearly)
  • Team $12/month ($10 yearly)

✅Free trial, ✅Freemium

Best For

  • Founders solo-building.
  • Sales reps testing the waters.
  • Content marketers wanting simple workflows.

What makes it special

Clean. Affordable. Ridiculously easy to use.

Where it falls short

Basic features. Not a full monitoring powerhouse.


12. Synthesio

Synthesio

Synthesio is enterprise listening. Born in Europe, strong in consumer research, but also useful for LinkedIn intel at scale.

Pricing and Offerings

Starts at $1,200/month. No freemium. Enterprise-grade.

Best For

  • Founders scaling global brands.
  • Sales teams needing market-level insights.
  • Marketing researchers doing sentiment analysis.

What makes it special

AI-driven intelligence. Deep European footprint.

Where it falls short

Enterprise-level pricing. Overkill for small teams.


Conclusion: Why OutXAI Wins Every Time

OutXAI is built ground-up for LinkedIn dominance. It listens. It predicts. It acts. Imagine knowing when a potential client changes jobs before they’ve even updated their profile picture.

Imagine getting AI-crafted comments that turn silent scrolling into meaningful conversations.

Imagine watching competitor activity in real-time, while sipping your morning coffee.

That’s a leverage.

OutXAI pricing doesn’t crush you. For what it delivers, it feels like stealing. Startups can use it to punch above their weight.

SMBs can finally scale LinkedIn without adding headcount.

Even solo founders get enterprise-level firepower without paying enterprise-level prices.


Next Steps

At the end of the day, LinkedIn is where the money is. OutXAI simply gives you the edge to grab it faster. If growth is the goal, if leads are the lifeblood, if presence equals power—then OutXAI isn’t just a tool.

It’s the unfair advantage you’ve been waiting for.


FAQ’s

1. What is OutXAI?

OutXAI is a LinkedIn-focused AI-powered monitoring and growth platform. It combines social listening, B2B lead intelligence, and AI-driven insights into one dashboard.

2. Why should I use OutXAI for LinkedIn?

It’s designed for LinkedIn dominance—tracking competitor activity, monitoring job changes, suggesting AI-crafted comments, and identifying warm leads before your competitors do.

3. Who is OutXAI best suited for?

Founders, sales teams, and marketers who rely on LinkedIn for leads, partnerships, and growth campaigns. SMBs and startups benefit the most from its affordable yet premium-level data.

4. What are the pricing plans for OutXAI?

  • Pro Plan: $49/month ($39/month yearly)
  • Expert Plan: $149/month ($119/month yearly)
  • Ultimate Plan: $249/month ($199/month yearly)

5. Does OutXAI offer a free trial?

Yes, OutXAI provides a free trial so you can explore the platform before committing to a paid plan.

6. Is there a freemium version of OutXAI?

Yes, OutXAI offers a freemium model, giving users access to basic features without upfront costs.

7. What makes OutXAI different from other social listening tools?

It’s LinkedIn-specific, integrating AI comment suggestions, job change tracking, and competitor monitoring all in one dashboard—no juggling multiple platforms.

8. Can OutXAI help me generate leads?

Absolutely. With job change tracking and AI-driven insights, you can identify potential clients and engage them at the right time, increasing your lead conversion chances.

9. Is OutXAI suitable for solo founders or small teams?

Yes, the platform is priced affordably for startups, SMBs, and solo founders while providing enterprise-level insights and automation.

10. How does OutXAI save time and improve efficiency?

By consolidating LinkedIn monitoring, lead intelligence, and AI-powered engagement suggestions in one dashboard, it eliminates the need for multiple tools and manual tracking.


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