Hootsuite if you are considering LinkedIn monitoring, it does the basics well: schedule posts, monitor mentions, manage multiple accounts. It’s like a Swiss army knife. Reliable.
But here’s the catch.
It’s not laser-focused on LinkedIn. It’s built to handle everything. Which means the depth for B2B professionals… sometimes feels shallow.
That’s why founders, sales teams, and marketers start hunting for sharper, more focused alternatives.
Platforms that go deeper. That feel made for LinkedIn.
Let’s dive in.
Pressed for time?
Here’s the bird’s-eye view of all 13 Hootsuite alternatives for LinkedIn monitoring. Instead of reading every detail, skim this table and spot the tool that fits your style, budget, and growth stage.
Tool | Pricing | Best For | What Makes It Special / Key Edge | Where It Falls Short |
---|---|---|---|---|
OutXAI | $39–$249/month | Founders, Sales, Marketers | LinkedIn-only focus, AI comments, job-change alerts, lead intelligence | None if you’re LinkedIn-first; too niche for other platforms |
Sprout Social | $199–$399/month | Large teams, enterprise brands | Polished dashboards, CRM workflows, strong analytics | Expensive, heavy for LinkedIn-only users |
Buffer | $5–$12/month | Solopreneurs, small teams | Simple scheduling, clean workflows, ultra-cheap | Weak collaboration, no advanced listening |
Brand24 | $149–$999/month | SMBs, reputation monitoring | Real-time brand mentions, sentiment tracking | Interface feels dated, pricey for SMBs |
Zoho Social | $10–$65/month | Startups, Zoho users | Affordable, integrates with Zoho CRM | Limited integrations, less depth in listening |
Talkwalker | $1,200–$9,600/year | Global brands, PR teams | Multilingual sentiment, image/logo recognition | Expensive, steep learning curve |
Meltwater | $15,000–$20,000/year | Large enterprises, PR/Comms | Combines social + traditional media intelligence | Very expensive, overkill for SMBs |
Oktopost | $55–$560/month | B2B, regulated industries | Employee advocacy, compliance-safe workflows | Too niche, lacks consumer focus |
Sprinklr | $199–$299/month | Enterprise, multi-channel teams | 35+ channel support, employee advocacy | Complex setup, heavy for SMBs |
Agorapulse | $79–$199/month | Agencies, multi-brand founders | Team collab, inbox mgmt, client reports | Limited listening, basic analytics |
Sendible | $22–$675/month | Agencies, freelancers | White-label, multi-client workflows | UI dated, not LinkedIn-specialized |
Mentionlytics | $49–$499/month | Founders, competitor tracking | AI-driven insights advisor, strong monitoring | Overwhelming reports, less intuitive |
Awario | $49–$399/month | Startups, budget-conscious | Affordable competitor + brand tracking | Lightweight, lacks advanced engagement |
Muck Rack | Custom pricing | PR-driven founders, media-savvy teams | Journalist database + PR + LinkedIn monitoring | Pricing opaque, more PR than LinkedIn-first |
So now, let’s zoom in.
One by one.
And unpack what makes each of these Hootsuite alternatives worth your attention.
If LinkedIn is your growth playground, OutXAI is your power tool. Unlike the generalists, OutXAI is obsessed with LinkedIn. It’s not spread thin across TikTok and Pinterest. It’s built for the B2B battlefield.
It does one thing extremely well: LinkedIn intelligence. Social listening, AI-powered engagement, lead signals, job-change alerts. It helps you stop lurking and start connecting.
Founders who want a LinkedIn radar that never sleeps.
Sales teams who live on LinkedIn and can’t afford to miss a buying signal.
Marketers who want scalable engagement without robotic comments.
It doesn’t just monitor LinkedIn. It makes you part of the conversation.
For founders: No more blind spots. OutXAI tells you who’s talking about your niche instantly.
For sales: Alerts you when prospects move roles. That’s a golden moment to connect.
For marketing: Scale up comments that feel authentic, not spammy.
OutXAI is the GOAT for LinkedIn monitoring. If LinkedIn is your growth channel, this is the unfair advantage.
Sprout Social is the polished pro. Think enterprise vibes, sleek dashboards, and trusted by big names like Chipotle and Zendesk.
For LinkedIn, it offers monitoring, scheduling, analytics, and even customer care all rolled into one.
$199–$399/month. Premium pricing for premium features.
Large teams that want a unified tool for social management.
Founders who want professional-grade analytics.
Sales leaders who need workflows across multiple departments.
Buffer is the minimalist’s choice. It’s light, simple, and does exactly what you expect: schedule content, analyze performance, monitor conversations. Perfect if you don’t want bloat.
$5–$12/month. Incredibly budget-friendly.
✅Free trial, ✅Freemium
Solopreneurs testing LinkedIn waters.
Founders who want clean workflows without paying enterprise dollars.
Marketing interns learning the ropes.
Brand24 is a monitoring beast. It scans social platforms, blogs, news sites, and forums. For LinkedIn, it’s about knowing the moment your brand or competitors are mentioned so you can act fast.
✅Free trial, ❌ Freemium
Founders serious about online reputation.
Sales teams chasing competitive intelligence.
Marketers who want real-time brand sentiment.
Zoho Social is the underdog. Part of the Zoho ecosystem, it gives you scheduling, analytics, and monitoring at a fraction of the cost. It’s surprisingly enterprise-capable without the enterprise price tag.
✅Free trial, ✅Freemium
Startups scaling on a budget.
Founders already in the Zoho ecosystem.
Marketing teams that want a no-nonsense LinkedIn tool.
Talkwalker is global. It’s known for multilingual sentiment analysis and even image recognition. On LinkedIn, it gives you insights across 187+ languages, perfect for global brands.
$1,200–$9,600/year (Not Official).
Enterprises with international presence.
Founders targeting multiple markets.
PR and marketing teams managing global brand reputation.
Meltwater is the PR juggernaut. It combines traditional media intelligence with modern social monitoring. For LinkedIn, it’s about deep brand analysis and journalist databases.
$15,000–$20,000/year (Not official)
Large corporations.
Founders handling enterprise PR.
Marketing teams in global comms.
Oktopost is B2B to the bone. Built for regulated industries like finance and healthcare. Its LinkedIn monitoring is tied directly to employee advocacy.
Founders in regulated industries.
Sales teams looking for advocacy-driven pipelines.
Marketers in B2B enterprises.
Sprinklr is enterprise at scale. It supports 35+ channels, with LinkedIn as a major focus. It’s about multi-channel engagement and big-company workflows.
$199 to $299 per month (Not official). No freemium, but free trial available.
Founders of large teams.
Sales leaders managing multiple touchpoints.
Marketers needing integrated care + publishing.
Agorapulse is agency-friendly. With inbox management, team collaboration, and client reporting it’s made for people juggling multiple LinkedIn accounts.
✅Free trial, ✅Freemium
Agencies.
Founders running multiple brands.
Marketers managing client portfolios.
Sendible is the flexible manager. Multi-client support, white-label options, and scheduling. It’s about making agencies look good.
✅Free trial, ❌Freemium
Agencies and freelancers.
Founders offering LinkedIn services.
Marketing consultants.
Mentionlytics is a reputation tool. It pulls in mentions across the web, with AI-driven “insights advisor” features. For LinkedIn, it keeps your reputation in check.
Founders who care about brand perception.
Sales teams wanting competitor analysis.
Marketing teams handling crisis management.
Awario is a web monitoring tool that extends into social. On LinkedIn, it tracks mentions, competitors, and conversations. Lightweight but effective.
Founders needing affordable insights.
Sales teams chasing competitive edges.
Marketers running small-scale campaigns.
Muck Rack isn’t your typical LinkedIn monitoring tool. It’s where social monitoring meets PR. Instead of just tracking mentions, it helps you discover journalists, manage media relationships, and monitor your brand across both social and news. On LinkedIn, that means you’re not just watching conversations you’re shaping narratives.
Founders who want both social and press visibility.
Sales leaders in industries where reputation is everything.
Marketing teams managing both LinkedIn campaigns and PR outreach.
OutXAI was designed specifically for founders, sales teams, and marketers it’s the platform where opportunities are created, deals are initiated, and reputations are built.
OutXAI concentrates all its power on LinkedIn. That focus creates precision. It removes clutter. It delivers insights that actually move the needle.
AI-powered comment suggestions.
Real-time job-change alerts.
Social listening tuned to the signals that matter most in B2B.
These features are competitive advantages. They allow professionals to move quickly, to engage intelligently, and to stay ahead of the curve.
This combination focus, intelligence, and accessibility is rare. OutXAI simplifies the complexity of LinkedIn monitoring without watering it down. It brings clarity to an environment often full of noise.
The message is straightforward: if LinkedIn is central to your growth, OutXAI should be central to your toolkit. It provides the accuracy, efficiency, and insight that other platforms, by trying to do too much, struggle to deliver.
1. What is OutXAI?
OutXAI is a LinkedIn-focused social listening and engagement platform. It helps founders, sales teams, and marketers monitor conversations, track job changes, and engage authentically using AI-powered suggestions.
2. How is OutXAI different from other social media tools?
Unlike general tools that spread across multiple platforms, OutXAI is built exclusively for LinkedIn. This focus means deeper insights, sharper monitoring, and features designed specifically for B2B growth.
3. Who should use OutXAI?
OutXAI is best for founders who want visibility into conversations in their niche, sales teams looking for buying signals like job changes, and marketing teams scaling authentic engagement.
4. Does OutXAI support platforms other than LinkedIn?
No. OutXAI is intentionally designed only for LinkedIn. This exclusivity is what makes its monitoring and intelligence sharper compared to multi-platform tools.
5. How much does OutXAI cost?
OutXAI offers plans starting at $39/month, with pricing scaling up to $249/month based on features and team size. It’s designed to be affordable for startups but powerful enough for growing teams.
6. Does OutXAI offer a free trial?
Yes. OutXAI provides a free trial so you can explore its features and see how it fits into your LinkedIn strategy before committing.
7. Is there a freemium version of OutXAI?
Yes. OutXAI offers a freemium model with limited features, allowing users to test and get value before upgrading to a paid plan.
8. Can OutXAI help with lead generation?
Absolutely. OutXAI surfaces job-change alerts, engagement signals, and audience insights making it easier for sales teams to identify and reach out to warm leads.
9. Is OutXAI suitable for small businesses and startups?
Yes. With pricing as low as $39/month, OutXAI is accessible to startups and individual professionals while still offering enterprise-grade features.
10. Why should I choose OutXAI over budget-friendly tools like Zoho Social?
Zoho Social is affordable and covers multiple platforms, but if LinkedIn is your primary growth channel, OutXAI provides unmatched depth, precision, and LinkedIn-specific intelligence.