How to Put LinkedIn on Business Card

K
Kavya M.

It’s 2025. The networking game’s changed. Sure, you’ve got AI tools to send connection requests for you but your business card? Still one of the best door openers… if it’s not stuck in 1998.

Picture this: the devil shows up, ready to make a deal, and gives you his shiny “Devil’s Card.” Having no LinkedIn. You’re tossing that thing before he can even light the cigar.

But Why?

Because Nine hundred million people are on LinkedIn and your first signal of credibility will be tested on LinkedIn along with the aesthetics of your business card.

Illustration showing physical business card integration to digital business card

In this guide, we'll explore:

  • Multiple methods for featuring LinkedIn on your business card
  • Design considerations for different industries
  • Strategies to leverage this combination for maximum networking impact.

Methods of Adding LinkedIn to Your Business Card

1. Include Your Custom LinkedIn URL

The best approach is to include your personalized LinkedIn URL on your business card.

Get Your Custom LinkedIn URL:

  1. Log into your LinkedIn account

  2. Click on your profile picture in the top right

  3. Select "View Profile"

  4. Click "Edit public profile & URL" in the top right

Illustration pointing towards Public profile and URL column in linkedin profile section
  1. Under "Edit your custom URL," click the pencil icon

  2. Create a professional, simple URL (ideally your name)

  3. Save changes

Illustration pointing towards Edit your Custom URL after clicking on the pencil button on the profile and URL on linkedin profile page

Best Practices for Displaying Your LinkedIn URL

2. Incorporate a QR Code

Visit any Online service what converts Profile URL to QR code and convert your profile links to QR Code link.

Example of a QR code made using third party application

3. Digital Business Cards

Digital business cards are becoming increasingly popular, especially among young tech professionals and entrepreneurs.

Popular Digital Business Card Options:

  • HiHello: Offers digital cards with social media integration
  • Popl: Uses NFC technology for instant sharing
  • Blinq: Features customizable digital cards with analytics
  • Haystack: Specializes in team-based digital business cards
  • CamCard: Combines digital cards with card scanning capabilities

These Cards give multiple Benefits for LinkedIn Integration:

  • It gives One-tap connection to your LinkedIn profile
  • Automatic updates when your information changes
  • Some cards give ability to track when people view your card or connect
  • Environmentally friendly since no paper cards
  • Gives Enhanced tracking and analytics on networking effectiveness

Ongoing Connection

Business cards often get lost or forgotten, So digitalising them isn’t just eco friendly its a strategic move that allows better LinkedIn connection along with established professional relationship.

Research by HubSpot shows that 80% of B2B leads come from LinkedIn, compared to 13% on Twitter and 7% on Facebook.

Design Considerations for Different Professionals

Corporate Executives and Managers

Front:

  • Name and title is displayed prominently
  • Company and essential contact information should be in the front
  • Small, elegant LinkedIn icon with custom URL at bottom
  • Why It Works: Maintains professional simplicity while providing connection option
  • Example: A finance executive might use a traditional white card with navy blue text, featuring a subtle LinkedIn icon and personalized URL in the contact information section.
Minimalist Business card

Entrepreneurs and Startup Founders

  • Design Approach: Bold and innovative
  • Prominent QR code on back of card
  • Consider NFC-enabled cards for instant profile sharing
  • Integrate with other relevant platforms (Twitter, GitHub, etc.)
  • Use creative placement and design elements
  • Example: A tech founder might use a colorful, modern card with a centered QR code on the back that links to a landing page connecting all professional profiles.
A quickly skimmable business cards for entrepreneurs and startup founders

Creative Professionals

Front:

  • Visually distinctive design reflecting industry
  • Essential contact information

Back:

  • Creative integration of LinkedIn QR code into overall design
  • Brief portfolio highlights with "See more on LinkedIn"
  • Why It Works: Merges creative identity with practical networking functionality
  • Example: A graphic designer might integrate a QR code into their visual identity or artistic element on the card, making the networking feature part of the creative expression.
A Graphically intensive business card showing creative acumen of an artist

Consultants and Sales Professionals

Front:

  • Clean, traditional business information

Back:

  • Organized social media section with icons and usernames
  • LinkedIn given prominent position
  • Brief professional statement
  • Why It Works: Provides multiple connection options while maintaining organization
  • Example: A business consultant might feature a brief value statement on the front with "Connect on LinkedIn to see client success stories" alongside a QR code.
A simple to the point easily skimmable business card for working professionals

Business Card Design Best Practices When Including LinkedIn

Layout Considerations

1. Maintain Hierarchy of Information

  • Your name, position, and company should remain most Important
  • LinkedIn information should be secondary but easily findable
  • Group contact methods logically (phone, email, LinkedIn)

2. Front vs. Back Placement

  • Front: Include only if essential to your primary identity
  • Back: Ideal for QR codes or more detailed connection instructions
  • Consider cultural differences (in some countries, the back of cards is rarely checked)

3. White Space Management

  • Avoid cluttering your card with too many social platforms
  • Ensure text remains readable (minimum 8pt font for URLs)
  • Allow breathing room around QR codes for easier scanning

Implementation Considerations

Printing Quality Matters (Physical use)

  • Use at least 300 DPI for QR codes to ensure scannability
  • Consider soft-touch lamination for premium feel (but test QR code scannability)
  • For digital elements, choose high-quality cardstock that presents well
  • Test-print QR codes before final production run

Future-Proofing Your Cards

  • If you are changing positions frequently, try using digital cards rather than physical cards
  • Use a LinkedIn URL that will remain consistent (modified one as mentioned earlier)
  • For large print runs, weigh the risk of information changing

Testing Before Full Production

  • Start by scan your own QR code from different devices and lighting conditions
  • Ask colleagues to try connecting using your card
  • Check how good is card photograph’s for digital sharing
  • Verify that all links are working fine

Common Mistakes to Avoid

1. Overcrowding Your Card

  • Including too many social platforms makes it look bad and cluttered
  • Sacrificing readability for additional information by making font size small or uneven spacing
  • Making LinkedIn compete with core contact information

2. Poor QR Code Implementation

  • Making Code look too small to scan reliably
  • Insufficient contrasting making scanning the code difficult in light
  • No indication of what the QR code connects to
  • Code not working

3. Prioritization Errors

  • Making LinkedIn more prominent than your primary contact methods
  • Burying LinkedIn information where it won't be noticed
  • Inconsistent branding between card and LinkedIn presence

Conclusion

Adding LinkedIn to your business card bridges your physical and digital professional presence, transforming a simple contact exchange into an opportunity for meaningful connection.

So, whether you choose a custom URL, QR code, icon, or digital business card solution, the key is implementing it thoughtfully and carefully so that it boosts your overall personal brand.

Remember in your business: business card and LinkedIn profile should work together as parts of a cohesive professional identity especially if you are starting young and new to the landscape. Each should complement and enhance the other, presenting a consistent image to potential clients, employers, and collaborators.

As modern networking continues to evolve, your business card is still a tangible representation of your personal business and including LinkedIn not only ensures that this first impression will be everlasting but also develops into a lasting professional relationship.

Next Steps for Maximizing Your Networking Tools

1. Optimize your LinkedIn profile before adding it to your card—ensure it presents the professional image you want first connections to see

2. Consider A/B testing different card designs with small print runs to see which generates more LinkedIn connections

3. Track new connections that mention receiving your card to measure effectiveness

4. Update both your cards and profile whenever significant professional changes occur

5. Explore digital business card options as complementary tools for different networking situations

By thoughtfully integrating LinkedIn into your business card strategy, you transform two separate networking tools into a powerful combined system for building your professional network and personal brand.