David Lasday
Sportech | Strategic Advisor | Network-Driven Operator
Funding NewsEvery active sports investment fund launched in 2026. This list tells you where the capital is going.
Otro Capital closed $1.2B, oversubscribed at more than double its original $500M target. The largest first-time dedicated sports buyout fund ever raised globally. Portfolio includes Alpine Formula One Team, Two Circles, and Utah Brands and Entertainment.
Bruin Capital capitalized a new $1B global sports platform alongside 26North and TJC. George Pyne's firm targets what he calls "second-level enablers," technology, data, media, and commercial services. Total capital raised since 2015 now exceeds $2B.
Ariel Investments' Project Level hit a $250M first close for its women's sports growth vehicle, led by Mellody Hobson and Jason Wright, with a $1B total target. First investments: Denver Summit FC and League One Volleyball (LOVB).
L Catterton's CHAMP platform, with Patricof Co (P/Co), is a $500M athlete-led consumer co-investment vehicle where 250+ athletes co-own portfolio companies. Cooper Flagg, Tyrese Haliburton, Mike Trout, Dak Prescott, and Kevin Durant are among the named athletes.
154 Partners closed its debut $400M lower-middle-market PE fund with David Blitzer, founded by former Blackstone colleagues, with sports and live events as a core focus. Already invested in a sports and live event guest services platform.
EnOne Ventures is targeting $250M for athlete-backed businesses where athlete IP drives value. Anchored by Fanatics and an Asian sovereign wealth fund. Initial investments in MARI and The Realest.
Sideline Group raised $155M backing the "offline economy" across sports, live experiences, and active lifestyle. Founded by Greg Mazlin (ex-Silver Lake, Tiger Global). Portfolio includes Bandit Running and Milky Way Park.
Synergy Sports Capital is targeting $150M for controlling stakes in emerging leagues and teams outside the Big Four. Founded by ex-NFL receiver Terrence C. Murphy Sr., with Reggie Bush as Partner. First deals: Atlético Dallas and LOVB Salt Lake.
InStudio Ventures launched a $50M early-stage sports and performance tech fund anchored by stakes in the Buffalo Bills, LA Chargers, and Aston Martin F1 Team.
Pleasant/Rock, founded by Malcolm Jenkins and Brian K. Hinds Jr., is a sports and real estate platform with $200M+ in active developments targeting $500M by 2028.
Gamma Waves Partners, founded by former Juventus president Andrea Agnelli, Giorgio Chiellini, and Rocco Benetton, is raising €100M for minority stakes in clubs, teams, athletes, and sports tech.
The pattern across all of these: capital is moving beyond team ownership into the infrastructure layer of sports. Technology, media, athlete economics, women's sports, live experiences, and performance science.
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